Are you looking for the perfect spot to start your new beauty, aesthetic, or med spa business? It’s an exciting journey, but one that requires careful planning. Many of my clients, especially those just starting, often guesstimate how much space they need. Or? They look at a space and think: “Oooooh… I can fit 4 treatment rooms, a nice welcome area… what else do I need?”
After working with 100s of interior design projects over my 20+ year career, I can confidently say that this is a recipe for DISASTER. If you want to be successful from the start, you need to have a realistic “wishlist to square footage ratio.”
To do that, here are three crucial factors to keep in mind:
1. Understand The Importance of the “Loss Factor”
Let’s talk about something that often catches people off guard: the loss factor. Every landlord advertises the square footage of their property, but what they don’t always mention is that not all of that space is usable. The loss factor is the difference between the total square footage you’re paying for and the actual usable square footage you get.
Think of it this way: if you sign a lease for 1,800 square feet, but the loss factor is 20%, you’re only working with 1,440 square feet. That 360 square feet of “lost” space could make a huge difference in your layout, functionality, and profitability. So, always ask about the loss factor before signing anything. Knowing this upfront allows you to plan more accurately and avoid nasty surprises down the road.
2. Consider Direct Revenue-Generating Space vs. Indirect
When planning your salon or med spa, it’s tempting to focus solely on spaces that directly generate revenue, like treatment rooms and reception areas. These are crucial, no doubt, but don’t underestimate the importance of indirect revenue-generating spaces.
Think about staff areas—break rooms, laundry rooms, storage, and offices. These spaces are essential for your team’s comfort and efficiency, which in turn affects your overall business. Not only that, but consider amenity spaces like bathrooms, changing rooms, and lounge areas. While these might not directly generate income, they significantly enhance the client experience. A comfortable, well-designed lounge can make your clients feel pampered and more likely to return.
3. Don’t Skimp on Proper Room Sizing
Last but certainly not least, DON’T skimp on proper room sizing! I get it—It might be tempting to maximize your space by squeezing in an extra treatment room or a couple more hair stations to increase revenue. However, compromising on proper room sizing can be a costly mistake.
For example, imagine trying to maneuver around a cramped treatment room with barely enough space to move. Your staff may find it challenging to perform their tasks efficiently, leading to delays and frustration. Clients, on the other hand, may feel uncomfortable and confined, which can detract from the relaxing and luxurious experience they’re seeking.
A treatment room that’s too small can also limit the types of services you can offer. For instance, certain treatments may require additional equipment or space for movement, and without adequate room, you might have to compromise on the quality of service. Properly sized rooms, however, provide ample space for equipment, comfortable seating, and even aesthetic touches that enhance the overall ambiance.
So, there you have it. Three crucial things to consider when it comes to planning your med spa or beauty salon. Next time you look at those blueprints for your new space, remember to think beyond just the basics—consider the loss factor, balance direct and indirect spaces, and ensure proper room sizing. Need Help Designing Your Upcoming Salon or Med Spa?
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